Promotion Content Marketing: Stories and Relationships 20 May 202020 May 2020 “Content marketing” is a common term in marketing and business. It may seem redundant as P for Promotion in the marketing mix has always involved some form of content, with…
Promotion… Switching to Online Classes 26 Mar 202026 Mar 2020 The COVID-19 pandemic has compelled colleges to switch to online classes. As an online learner and teacher, I want you to have faith if you’re now taking all your courses…
Place… Coronavirus and the Marketplace 12 Mar 202013 Mar 2020 Disney theme parks are closing during the coronavirus pandemic. The outbreak of coronavirus, COVID-19, is a declared pandemic. The global effects of illness, death and disruption are growing. This is…
Promotion My New Book: Writing for the Christian Online Student 18 Nov 201918 Nov 2019 Jason Karpf podcast introducing his new book, Writing for the Christian Online Student Click here to purchase Writing for the Christian Online Student
Place… Stakeholders not Shareholders 28 Sep 201916 Oct 2019 Jamie Dimon, leader of Business Roundtable. In August 2019, Business Roundtable, a forum comprising CEOs of America’s largest companies, released a Statement on the Purpose of a Corporation that replaced…
Place… My New Book: Developing a Christian Marketing Plan 20 Aug 201913 Oct 2019 Jason Karpf podcast introducing his new book, Developing a Christian Marketing Plan. Click here to buy Developing a Christian Marketing Plan on Amazon.
Promotion V for Victory and Viral 19 Jul 201914 Oct 2019 July 19 marks the anniversary of World War II’s “V for Victory” campaign. A New York Times article of the day describes it as a “nerve war” against the Nazis in occupied Europe. Launched by…
Promotion Inner Voice—The Importance of Internal Communications 18 Jun 201916 Oct 2019 Jason Karpf Podcast on the Importance of Internal Communications. Charong Chow, Social Chorus David Grossman: “What is a Strategic Communications Plan?” Mic image: Stefan from Toronto, Canada, Microphone 4 images, Cropped…
